KOL means Key Opinion Leader.A KOL is an expert whose opinion is valued in a specific industry or area of knowledge, and is listened to by a broader audience. KOLs are individuals who are trusted and respected specifically for this knowledge.

You can
Be a vlogger recording campus life.
Shooting funny short videos.
Make our own column in social media platforms.

We will offer some topics and you can also make vlogs with your own idea
There will be topics like：
Social work in THU
When a foreigner meet 青团 in THU
Exploring Tsinghua’s secret sites, etc.
We will help you to accomplish your preferred topics in your own way.

Workflow

Topic selection
You can choose our topics or come up with your own ideas.

Video shooting
We will help you to make creative videos

Online posting and promotion
The video will be posted on XiaoyanOnline and other platforms，or even popular Chinese media.

We will recruit 10-15 members this time，who are the first batch of members of our KOL group.

If you want to take this challenge,
Please scan the QR code below to fill in your information and exception.