Global Business Journalism
Global Business Journalism Program at Tsinghua University
I. Program Overview
Students selected for the Global Business Journalism program (GBJ) learn how to cover global economics, financial markets and companies, with a spotlight on the China experience. All courses in the Master's program are taught in English by renowned scholars and experienced foreign correspondents and journalists. Special attention is given to comparative studies of Chinese and Western stocks, bonds, currencies and government policies. Courses emphasize practical, hands-on training.
Professor Breiner teaches multimedia class
Created in 2007, the GBJ program remains one-of-a-kind, having established itself as a leader and innovator in academics. Its professors are freqently invited to share their knowledge and techniques at universities across China and the world, as well as through media appearances.
The facilities at Tsinghua include a laboratory of 10 Bloomberg terminals, the largest of its kind in the world, where students can access an unparalleled database of financial and economics information normally available only to sophisticated professionals. The Journalism School has added in 2012 a virtual television studio, where computer-generated and real objects can be merged seamlessly, and a media-convergence laboratory offering students the latest tools to develop skills needed by digitally based journalists.
The cutting-edge curriculum incorporates the use of these facilities in courses such as "Multimedia Business Reporting," "Business News Data-Mining and Analysis" and "Economics and Accounting for Journalists."
About 25 International students are admitted to the two-year, full-time program each year. Enrollment in the course is about half Chinese half international. Graduates of the intense program emerge with a network of valuable connections that will enrich their careers for years to come.
Students in Bloomberg lab
II. Job Opportunities and Networking
Graduates of the program are working in a number of major media organizations such as China Daily, People's Daily, Bloomberg News, Xinhua News Agency, China Space News, Newsweek China and Korea Broadcasting System. Others have communications positions with Ogilvy China, Environmental Protection Bureau, and the Ministry of State.
GBJ students have opportunities to attend conferences on new media, economic development and other business topics. They benefit from meetings and discussions with guest speakers, including top editors and reporters from leading Chinese and Western news outlets as well as international business executives.
III.. Program Partnership
The GBJ program is a partnership of the Tsinghua School of Journalism and Communication and the U.S.-based International Center for Journalists (ICFJ), which offers journalism development and training worldwide.
The founding sponsors of this program are Bloomberg, Bank of America Merrill Lynch, the Knight Foundation and Deloitte.
TSJC has a long history of cooperation with major international media and financial-information organizations. such as Bloomberg, Thomson Reuters, BusinessWeek, The New York Times, Financial Times, CNN and others. These partners have contributed talent, equipment and internships for students. The program also benefits from its proximity to Tsinghua’s top education and research institutions, as well as to the many media and technology companies in Beijing. Internships, field trips and recruiter visits are integral parts of the program.